Because it's a protein powder made from only ONE ingredient – wild, ocean-caught, sustainably sourced fish – it carries with it many of the great health benefits received from consuming fish. Low in calories and high in nutritional value, consumption of APP® will even help you meet the FDA and the American Heart Association’s recommended 2-3 servings of fish per week. APP® helps promote positive heart health, sharper cognitive functions, bone density improvements, and increased muscle mass, while also contributing to the stabilizing of moods.